UK Sport will channel more than £500 million into Olympic sports over the next four years to try to replicate the success of the London Games, and its chief executive said the 65 medals won here should not be the limit of British ambition
From an article in the Telegraph. In my view, more money doesn't necessarily win more medals. But this is a lot of money again into the next quad, and with that you can get and keep good people involved, and good people DO help athlete win more medals.
“First you identify the athletes with the talent and the motivation to win. Then it is working tirelessly and in a giving way to support those people to be the best they can be."
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